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Running Your Business: How To Effectively Use Live Entertainment in Bars and Restaurants By Phil Johnson
U sing live entertainment in your business can be a real boon. When it's done right, you'll see your customers coming more often, staying longer, and enjoying themselves more. Of course, that means more profit for you and your business!
As a performing artist traveling from venue to venue, playing bars, clubs, restaurants, and more all over the western US region, I see a lot of things that work and a lot of things that don't work. As an owner or manager of your own establishment, there are things you should know to really make live entertainment an effective addition to your plans for success.
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