Restaurant Report - Running Your Business - PR: Use a Mailing List to Increase Your Business

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Running Your Business:
PR/Marketing: Use a Mailing List to Increase Your Business
By Miriam Silverberg

You have within your power the ability to generate a great increase in your business. How? By putting together a mailing list. For years I've been telling my clients to put together a mailing list and the answer I get is: "it's so much trouble." Well, yes, it is a certain amount of work but whoever said running a successful restaurant was easy?

The full version of this article is now available on Restaurant Report's membership site RunningRestaurants.com.

Click here to go to the article page.